PRODUCT FAQ

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What is unique about Truth®?

As a natural cosmetics and skincare company, we believe that all people deserve the very best and safest personal care products that the earth can offer. Allison has studied both pharmacy and herbal medicine and is able to use this knoweldge to create elegant formulations.

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Truth® is a unique holistic line that is made-by-hand with a central message affirming natural beauty. We believe we make products for our dearest friends, family, and neighbors; we hold to the highest standards of integrity in all our formulations, labeling, and marketing.

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Truth® believes that finding a routine of beauty and selfcare leads to a happier self. We are tired of the media portraying beauty in one way. We believe that everyone is Beautiful~

Why is Truth® so concerned about the safety of ingredients?
Believe us! We have done our homework and will continue to expose the plethora of 
hazardous personal care products sold on the market today. It is shocking to know that this information is under the radar for most people. We want to make this research easily accessible to every sister. 

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• Did you know that almost 13,000 chemicals are used in cosmetics and only 10% have been evaluated for safety? 

• The average person is exposed to more than 100 toxic chemicals before leaving the house in the morning. 

• Up to 60% of what is applied to the skin is absorbed into the bloodstream which can alter cell structure and wreak havoc on your health. 

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Clearly such chemical exposure is not insignificant especially when it occurs daily and over a lifetime. There are many known carcinogenic (cancer-causing) and endocrine disrupters (hormone system disruptors) found in products we commonly know--- think: Sephora, Clinique, Estee Lauder, Benefit, Smashbox, Bobbie Brown, CoverGirl, CVS, Walgreens, Dept. Store Brands, etc. These chemicals have been linked to the rising rates of breast cancer, asthma, autism, reproductive problems and other health issues. Sadly, the FDA doesn’t require any health studies or pre-market testing on personal care products.

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So you bet we are concerned… and we hope you are too. The Truth® brand is committed not only to educating our sisters, but also to offer a safe alternative that is trustworthy, safe and effective, especially in a world where all the ‘big brands’ are doing otherwise. Don’t believe everything you read on a label - lots of companies toss around the phrases “all natural” and “organic” on their packaging. Beware! This common labeling practice usually means either nothing or one or two ingredients might be natural, but keep reading…you’ll never be able to pronounce the rest of the stuff they add like cheap fillers, toxic chemicals, and preservatives… and on and on it goes. “Simplicity” is our mantra, using only what we think is necessary and natural for effective skincare. Less is not more…it’s everything! Fewer ingredients mean a higher potency and greater effectiveness.

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Where are your products made? 
Right here in beautiful Union Mills, NC, USA. Our natural and organic raw ingredients are responsibly sourced and bought in the USA whenever possible. We daily hand-make our Truth® formulations in small batches. We are an honest, family owned company that delights in each and every creation packed with goodness. 

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Do you do animal testing?

What? Never; not ever! We love our furry friends and would never think of harming them to test ingredients. We are certified members and advocates of Leaping Bunny Association.

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Leaping Bunny associations http://www.leapingbunny.org/

 

Royal Labs  http://www.royallabs.com/

 

USDA https://www.usda.gov/

 

NPA http://www.npainfo.org/

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How are you able to sell such affordable natural products?

One good reason is that WE ARE the manufacturers! We don’t have other people or companies making our products from overseas or elsewhere. (with the exception of Royal Labs USDA/NPA certified products). We dream up, research, formulate, package, label and ship everything ourselves which helps our overhead stay low. We also keep our packaging elegantly simple, instead of fancy and expensive options, and it’s recyclable too. Of course our natural raw ingredients are more expensive for us to purchase, but we buy our ingredients in bulk from reputable USA suppliers which keeps the “middleman’ out.  Additionally, we have chosen not to have a storefront which cuts out high rental costs. We put our focus on the integrity of our products: “what’s inside”, so that our customers will get the very best for less.  As a values-driven company, we are committed to making sure that our healthy and wholesome products are affordable for ALL our friends. Why should just a fraction of people be able to afford authentically natural products which are typically outrageously expensive? Those days are over sisters!

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Are your products vegan and gluten free?

Virtually 98% of our products are vegan and gluten-free.  However, we do sell both taklon and grade-A goat hair brushes. In the near future, we will be offering only taklon brushes. Some of our handmade soaps use NC raw goat milk and honey. Beeswax in used our lip-liner pencils.

If you have celiac disease or are sensitive to gluten…gluten-free cosmetics and skin care are a must. Currently, we do not use ingredients such as wheat, rye, barley and *oats (*exception in some soaps: see below). Our vitamin E is rice and soy based and not from a wheat source.

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*Below are the soaps that contain raw goat milk and/or honey. Oats are non-contaminated gluten free.

 

• Turbinado, Fig & Raw Goat Milk

• Lavender Oats & Raw Goat Milk

• Honey, Oatmeal and Goat Milk

• Cinnamon Bark & Raw Honey

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How long will my Truth® mineral makeup stay fresh?

All of our ingredients are naturally derived from the earth. Truth ® mineral makeup is an inert substance made from finely ground natural minerals (rock crystals--mica) and therefore doesn’t harbor bacteria so you can expect a long and stable shelf life without the help of nasty chemical preservatives. We don’t use cheap fillers and additives like other brands which can cause bacteria to grow allowing makeup to go bad faster. We do think it s good idea to store your products away from direct sunlight and in a cool dry place.

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Are all your products USDA or NPA certified?

Not all of our products are USDA (US Dept. Of Agriculture) or NPA (Natural Product Association) certified. However, we are devoted to securing certified organic, 100% natural and wild-crafted ingredients from our reputable suppliers. One thing you may not know…when USDA certified ingredients are put into our packaging, FDA law requires that we re-certify that product over again in its new packaging to claim USDA certification. We have done this for our ReBalance Toner, ReNew Moisturizer and NPA certified ReFresh Cleanser, but have not as yet, been able to do this for all our products as it is a long and very costly process.

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Why should I choose Truth® mineral makeup (mmu) for my skin?

Glad you asked! First of all, loose minerals and colored clays have been used by people for cosmetics throughout history. Ancient Egyptians used black and green mineral kohl (powdered galena & malachite powder) as a shadow and eyeliner. Remember Cleopatra and her kohl rimmed eyes?

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Reasons to choose Truth® MMU:
1. A natural “no-makeup look” can only be achieved with MMU.

2. Fine lines and wrinkles disappear because the titanium in MMU has a high light-refracting index- even more than diamonds! It offers a soft, luminous look.

3. So easy to apply—for flawless coverage…. you can’t mess this up! Blends beautifully – bye-bye lines of demarcation. Less is more with mineral makeup…offering buildable coverage.

4. Fabulous for sensitive skin – chemical free, fragrance free, paraben free!

5. Natural sunblock. Titanium dioxide and Zinc oxide minerals are the safest and best sun blockers on the market and they offer broad-spectrum UVA and UVB protection.

6. Lightweight total coverage, yet a sheer natural look. A little goes a long way. So versatile! A long stable shelf life.

7. Great healer for blemishes. Zinc oxide is the best anti-inflammatory and soothes irritated skin. Dermatologists love our Truth ® minerals!

8. Let’s your skin breathe! Using MMU instead of other kinds of makeup helps you get healthier, younger looking skin.

9. MMU does not clog pores, is hypoallergenic, an anti-oxidant and appropriate for all skin types.

10. Beautiful results! Long lasting. Easy to remove,  What’s not to love?

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Is nano-technology used in Truth® skin care & cosmetics?

No, Truth® does not use nano-technology nor nano-particles in our products. The premium titanium dioxide & zinc oxide that we use is finely ground but does not contain nano-particles. It is all sourced in the USA.

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Are your products “nut-free?”

Many of our products are nut-free, however we do use almond oil, argon oil, shea butter, cocoa butter, coconut oil and kikui nut oil in some of our formulations. Research has shown that almond, shea butter, cocoa, and coconut are not the same as ground nut oils. They are not part of the ground nut tree family. There have been reports that shea butter can trigger an allergic reaction after repeated use for some people. As always, we encourage customers who have extreme allergies to consult a doctor or conduct a patch test before using any product and always read the labels carefully.

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Do your products contain soy?

A couple of our lip products contain GMO-free soy as a replacement for the animal product, beeswax.

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Are your products GMO-free?

Yes! Our supplying partners offer us GMO-Free USDA certified organic and wild crafted oils, soy, butters and plant extracts. All of our hand-made soaps (not melt & pour) are made from non-GMO sources.

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GMO Free - http://non-gmoreport.com/articles/may2013/personal-care-products-without-gmos.php

 

Natural Product Association  http://www.npainfo.org/

 

WholeFoods Premium Line Compliant List  http://www.wholefoodsmarket.com/premium-body-care-unacceptable-ingredients

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Are your products preservative free?

99.99% of our products are preservative free. The two products that do include natural and safe preservatives due to water content, are from an approved ingredient list provided by the trusted Natural Product Association. (NPA) and Wholefoods Premium Line Compliant List which promotes the strictest ingredient safety standards in the industry.

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Is your packaging recyclable?

Yes, we are responsible “earth lovers” and all of our packaging is recyclable HDPE #2 and PET #1. We do not use any styrene based PVC or polycarbonate plastics. Furthermore, we offer our friends the option to purchase re-fills of mineral powders to fill in their previously purchased mineral jars at a discounted rate. Why throw it away when it can be reused again? This offers a significant savings and a great way to recycle.

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Do you sell in stores?

Not at this time~ If you are interested in carrying our product please email info@truthgirl.com

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Is there an SPF claim on your mineral makeup?

Currently we do not offer SPF claims for our mineral makeup due to the fact that the FDA has stated that even with an official claim, the protection level of powders varies widely because all people put on their mineral makeup differently. Some brush it on light, others medium and others like it heavy. This variability has been problematic for definitive claims to be made. Truth’s® mineral makeup formulation uses premium Titanium Dioxide and Zinc Oxide which is highly regarded as the best and broadest form of sun protection and it is chemical free! It has a long history of being an effectively SAFE broad-spectrum block in both UVA-1 and UVB-2 rays. The best advice is to try our minerals and see how they perform in the sun. We suggest using a healthy chemical-free SPF sunscreen under your mineral makeup for extra protection.

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How do I care for my brushes?

Regularly cleaning your brushes will help extend their life and keep bacteria from growing. Truth® offers a specially concentrated organic brush shampoo called “Squeaky Clean” to help keep your brushes in tip-top shape. Our signature brush shampoo was made with the correct pH balance for taking care of both goat hair and taklon brushes. We suggest cleaning them once a week.

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Are your products safe for pregnant and nursing woman?

Safety is our mantra. We understand the importance of ingredient safety for all people, especially those who are pregnant and nursing. We first recommend that all expectant mothers check with their physician first before using our products, or any other line of products.

We’ve done a lot of research- so you don’t have to. Rest assured, we would never use these in our formulations. Check out our extensive our “Freedom List”. 

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